Why are marketing departments expected to achieve the impossible?

Because you’re the guys who are expected to sell the service, promote the product, or seduce the shareholders - and when it doesn’t happen, where does the buck stop?

So finding an agency that understands the pressure, can offer the right support at the right time, can respond effectively, efficiently and creatively, and can jump pretty high, should be easy – right? WRONG!

Let’s be honest, there are loads of agencies out there, all claiming to be the best, or the most creative, or the most efficient. So how do you choose?

To be honest, we claim exactly the same! But, and it’s a big BUT - we think we’re better at jumping through hoops. How high and through how many, depends. But we’d love to know how and why you choose the agencies you do, so we can try and get on your roster or list of preferred partners.

So it would be great if you could take 2 minutes to answer 5 simple questions online – http://www.raincoat.co.uk/survey – that way we can make sure when we send you ‘stuff’ that it’s relevant. And because we know you're busy and as a way of saying thank you we’ll put your response in a hat and if you’re one of the first 3 to be drawn, we’ll send you an ipod shuffle!